The Startup
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The Startup

To Unlock Creativity, Embrace Constraints

Creative output often requires an arbitrary constraint applied to routine

Photo: Jessica Lewis via Pexels

The most dangerous myth for anyone who does creative work is the idea that it would somehow be easier if you had more freedom. Sometimes this idea manifests itself in terms of the project itself:

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Jack Shepherd

Jack Shepherd

Formerly editorial director @BuzzFeed. Currently editor @Tenderly and writer at large. Email: JackAShepherd at gmail

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