Top Solopreneurs Slowly Quit These Things (Strictly in This Order)
And they’re having the best time
Solopreneurship is the new oat milk.
Overnight (it feels like) the world has gone from wanting to manage a team, building the next unicorn company and being filthy rich to something much more, well, simple.
To own a business that makes north of $100k. Maybe more. To work on your terms, doing the stuff you love.
These folks are thinking differently.
Give up the 0.00001% dream
The first thing solopreneurs realise is a concept called the law of diminishing returns.
After a certain point increasing the input leads to marginal gains. There is a tipping point, past that, the input becomes less and less worthwhile.
For example, take a salary. Up until $70,000, the gains are huge. The difference in lifestyle between $20,000 and $70,000 is massive. Past that though, you’ve got the house, food, etc. Past that, it’s just more stuff.
More and more I’m seeing solopreneurs give up the idea of wanting to start a unicorn company and make $1 billion a year. Instead, they are opting for comfort and happiness.
