WeWork Is The Past. This Is What The Future Of Co-Working Will Be.

Welcome to the beginning of the end for traditional office leasing.

Photo by Tom Parkes on Unsplash

WeWork rode its reputation as an “innovative” tech company all the way to a $47 billion valuation in August, only to crash weeks later in spectacular fashion. Yet, while Adam Neumann’s downfall makes for a good headline, contemplating the company’s next move is a waste a time.

Much has changed in the nine years since We’s founding. The office leasing industry is in the midst of a shift from fixed to flexible offices — or none at all. Even if WeWork wasn’t in a leadership crisis or hemorrhaging billions of dollars per year, its business model is old news.

And, although WeWork’s competitors are primed to scoop up extra market share, they should tread with caution.

Companies like GitLab and Automattic are among the first to prove that you don’t need an office or headquarters to build a multi-billion dollar company.

Coworker.com’s Founder and CEO, Sam Marks, sees this reality unfolding. He says that,

“Everyone wants the flexibility to scale up, down, and have a more managed office solution.

While it seems…