The Startup
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The Startup

What if You Could Turn Your Biggest Competitor Into Your Competitive Advantage?

How to make the company that’s trying to destroy you an integral part of your business model

Image courtesy Pexels

I’ve never understood why entrepreneurs (and investors!) spend so much time worrying about competitors. It’s not that I don’t think other companies matter. It’s that you can’t…




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Aaron Dinin, PhD

Aaron Dinin, PhD

I teach entrepreneurship at Duke. Software Engineer. PhD in English. I write about the mistakes entrepreneurs make since I’ve made plenty. More @

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