What is value in business and in life?

Value is simply in the eye of the beholder

My first real experience with value happened in college. As an orientation leader, I was a member of a team of students welcoming other (new) students to the university, while also serving on an event planning committee for several new student events. One event in particular stood out in my mind because of the food — not just any food, but burritos from Chipotle.

Now, burritos are nothing new, especially for 2007, when this happened. But because they sponsored the…