What Should You Do if You Discover Another Company With the Same Idea as Your Startup?

Step #1: Don’t panic!

Photo by Laurenz Kleinheider on Unsplash

For much longer than I’ve been teaching entrepreneurship, people have been pitching what they believe are brilliant startup ideas they think nobody has ever done before. (If I’m being honest, I’ve pitched a few of them myself.) While I’m certain some portion of the…