Why Google Will Become The Next Big Fintech Company
From Google Pay to Google Debit Card
Historically, Google has been the leading search engine for many years since being founded in 1998. Most of its revenue comes from advertising and still does, especially now with Youtube within its portfolio.
Since then, it has renamed into Alphabet as the parent company to help differentiate Google with other projects (but I’ll still be referring to Google in this article). One of the most exciting areas which Google has been getting involved in is the fintech industry.
With Apple already being a dominant player within this space (with Apple Pay and Card), Google has also started developing its innovation.
Google has the tech to help not only process payments but also underwrite and service loans. Like some of the other tech giants, Google is in a position to grow as a fintech company, especially with some infrastructure already being set up.
With WeChat and Alipay having great success pivoting into more fintech-related functions of their business in China, Google will be focused on attempting to develop its fintech ecosystem…
