Why “Warm Intros” Are More Dangerous Than Entrepreneurs Realize

Lots of people make intros, but do they always know the right way to make them?

Aaron Dinin, PhD
The Startup
Published in
4 min readMar 16

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Photo by Sebastian Herrmann on Unsplash

When I first began teaching entrepreneurship nearly a decade ago, I remember one of my students showing me an app he’d built and I had no clue what to tell him. I didn’t know much about his market, and I didn’t want to give…

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Aaron Dinin, PhD
The Startup

I teach entrepreneurship at Duke. Software Engineer. PhD in English. I write about the mistakes entrepreneurs make since I’ve made plenty. More @ aarondinin.com