Why “Warm Intros” Are More Dangerous Than Entrepreneurs Realize
Lots of people make intros, but do they always know the right way to make them?
Published in
4 min readMar 16
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When I first began teaching entrepreneurship nearly a decade ago, I remember one of my students showing me an app he’d built and I had no clue what to tell him. I didn’t know much about his market, and I didn’t want to give…