Why You Should Keep Up With Technology and Technology Trends

Jim Esposito
Dec 9, 2020 · 5 min read

We spend too much time on our phones.

That’s a fact. If you go check out your screen report, you’ll see a detailed breakdown of your activity and how many hours of your day you wasted by only peeking at your Instagram feed.

It’s dreadful — many would say. And in a way, they’re not wrong at all.

We have indeed conveyed our lives into a multitude of devices that have taken full possession of our information (location, bank details, air tickets) and our personalities (Facebook, Instagram, Twitter). We’ve become citizens of a digiworld that’s ended up making e-rules for our both professional and social behaviour.

So you often hear people, friends, family, say that you shouldn't spend over a thousand dollars on the latest iPhone, and that you could make do with a cheaper mobile.

However, we must accept that the more we evolve, the more technology will be an integral part of our daily life.

And no, I don’t believe we’ll get to the point where robots will take our place. Well, not anytime soon at least.

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Photo by Alex Knight on Unsplash

Technology was developed with the premise to make our life easier. And it did. And it is still making it easier.

Think of bank apps, food apps, hangout calls, online shopping, checking the news, reading and watching movies (at a lower cost), design and graphic software — you name it — even cars now have built-in tools to assist driving and prevent accidents. It’s insane!

Nowadays, there’s probably an app for anything. A service for anything.

This happened because a person, or a group of people, one day asked themselves “how can I make this ‘whatever thing’ easier?” — and it was one great question to self-ask.

Take travelling for instance. You can’t go anywhere without your phone because you’d have to print out your tickets. You’d surely bring your iPad or tablet with you so that you don’t have to carry a stack of papers for that meeting you’re going to attend and you can go through notes and information beforehand once again. And on the way back, you're able to read that e-book you’re loving, that you couldn’t otherwise read if you had to carry the actual book because you’re surely travelling light. Oh, and your laptop, I mean, unless you’re going on holiday to take a break from all things digital, your laptop is going to be with you.

See, these are all things you can live without but in reality, you can’t. You’ll need a fast network, a full performing laptop that doesn’t freeze when you open Microsoft Excel, and the latest version of a mobile that doesn't shut down leaving you unaware of where you are right now and how to get back home.

Again, it’s a need. A need that tech-people, tech-heads, tech-gurus, tech-geeks — whatever you want to call them — saw through.

They turned the Silicon Valley into their hub and they coded and coded until their fingers fell off. Sure fact, even though the starting idea seemed to be a winning one, it must’ve been disheartening spending all those hours in front of a screen trying to figure out how to accommodate your needs. And theirs, too.

They invested time and resources that eventually generated some of the most sought after services we use on a daily basis. And made a tremendous amount of money!

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Photo by Giorgio Trovato on Unsplash

Actions and motives aside, they influenced, and motivated, an entire generation of people to pick up the slack by coming up with new and unique (business) ideas to keep up with the world’s evolving dynamics. They prepared the new generations to be already aware of digitalisation taking over most industries and their production.

The advertising industry, for example, is always less carrying out campaigns through billboards, newspapers and leaflets, and is steering towards what we could call videomarketing, a type of promotional activity that’s mainly based on images and videos needing cutting-edge tools for production and high-resolution devices to be fully employed. The music industry, that’s another one. Think of how many talented musicians who lacked funds and connections, made it to the big scene by simply showcasing their talent on Instagram (some of them even becoming influencers) and thus bypassed major labels’ tyranny. Or how easily you have access to an infinite music library with Spotify.

But you could certainly say the same for many, many other industries.

As said above, technology inspired people to create something new. It motivated youngsters to come up with creative ideas that could revolutionise the world.

Wouldn’t you want to see you children succeed by building something from scratches? Wouldn’t you want them to change the world for this and future generations? You surely would! So, why wouldn’t you appreciate the outstanding inputs that technology has provided us with? Even with this very article that I can write, edit, promote, submit for publishing, from the comfort of my own desk?

We should appreciate it. We should nurture it.

So, if you're still in doubt, the answer is YES. Yes, you should get the latest iPhone. Yes, you should buy the newest smart TV. Yes, you should use a whole heap of apps.

Yes, you should invest in technology and learn more about the latest technology trends.

On that note, I’d like to get the latest iPhone too but I’m miserably broke. Does anybody fancy investing in me? Thanks…!

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Jim Esposito

Written by

One day I’ll publish a bestseller, I’ll be a rockstar, I’ll walk the red carpet. Or maybe not.

The Startup

Medium's largest active publication, followed by +771K people. Follow to join our community.

Jim Esposito

Written by

One day I’ll publish a bestseller, I’ll be a rockstar, I’ll walk the red carpet. Or maybe not.

The Startup

Medium's largest active publication, followed by +771K people. Follow to join our community.

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