The Startup
Published in

The Startup

Will 2019 see the death of ‘SEO content’?

Content example 1:

Content example 2:

Content example 3:

Blame SEO for SEO Content

The structure of an ‘SEO content’ landing page

Branding shouldn’t stop when it gets to SEO

‘SEO content’ isn’t fit for purpose today

Source: Ahrefs data
Source: The Era of Ecommerce, ClickZ/Catalyst
Google’s new visual search experience
Amazon Scout
‘Credit cards’ search results

The way forward



Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Clark Boyd

Clark Boyd


Tech/business writer, lecturer (Columbia), and data analyst. >500k views on Medium. I used to be with it, but then they changed what ‘it’ was.