The Startup
Published in

The Startup

You Don’t Need to Be Consistent to Succeed Online

Forced consistency can cause a lot of harm.

A Black man checks the consistency of batter on a messy but bright kitchen worktop. He’s smiling a little; looks like he’s making pancakes.
Photo by Vlada Karpovich: https://www.pexels.com/photo/a-man-checking-the-texture-of-the-batter-6944062/

You know what’s strange? We expect creators to be constantly churning out content. The modern creator must post at least weekly, be available 24/7, and never take breaks. It’s exhausting!

Part of the reason is that algorithms prefer fresh, frequent content. And because of that…

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Zulie Rane

Zulie Rane

Content creator, cat mom, 6-figure entrepreneur. She/her. Get 2x weekly emails on how to make money writing online: https://zuliewrites.ck.page/3e3d3a8187