You need to get good at making money

Lauren Holliday
Apr 18, 2016 · 9 min read
Because you’re not Barbie.

“A wise person should have money in their head, but not in their heart.” — Jonathan Swift

“Every time you borrow money, you’re robbing your future self.” –Nathan W. Morris

“You must gain control over your money or the lack of it will forever control you.” –Dave Ramsey

Four years ago, I remember breaking down in the McDonald’s drive thru, when the cashier thought I was being an asshole for paying for my $3 bill in pennies. She soon found out, when tears swelled my eyes, I wasn’t being an asshole. I was just broke.

For me, making money isn’t about getting rich. Instead, for me, making money is about maintaining control of my life.

Lesson 1: It’s really not okay to work for free.

Lesson 2: You’re only worth as much as your last job.

Lesson 3: People who expect you to work for free will always expect you to work for free.

I didn’t want to quit my unpaid internship because, as I mentioned earlier, I enjoyed what I did and who I worked with so I decided to pitch my boss on paying me and bringing me on full-time.

Lesson 4: Likability matters.

Lesson 5: Only sell what you believe in.

One afternoon, after I got off the phone with a prospect at Starbucks, the woman sitting next to me said: You did a really great job. You’re fantastic at sales. I was so insulted. I wasn’t a sales woman. Ew. I twitched just thinking about it.

Lesson 6: It pays to be real… after you establish credibility.

Lesson 7: Focus so hard, you piss the wrong people off.

I was extremely nervous when I launched my course because the website was a bit… well… loud.

Lesson 8: Be fair.

You don’t have to charge what your competitors do. If I charged what colleges cost or one of these $10k+ bootcamps, I’d be rich.

Lesson 9: Making money is motivating.

Lesson 10: Prices shouldn’t be static.

Lately, I’ve received a lot of emails asking me to explain how I charge(d). I don’t like this question because my prices change all the time based on time and experiments.

Takeaway: Life isn’t free

As long as you are living, you need, at the bare minimum, food to eat and shelter to live — both of which cost money.

If you’d like to learn how to make money by becoming a full stack marketer, check out my self-paced course, which has around 10 open seats left.

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Lauren Holliday

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