The Startup
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The Startup

You’d Be Crazy to Launch a Startup Without Using This Pricing Strategy

As a consumer, you probably hate it, but, as an entrepreneur, you’ll love it

Photo by Jp Valery on Unsplash

My first startup mentor wasn’t the most ethical entrepreneur in history. He built his fortune in the early days of the Internet by running affiliate marketing campaigns. While I realize that might not seem particularly…

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Aaron Dinin, PhD

Aaron Dinin, PhD

I teach entrepreneurship at Duke. Software Engineer. PhD in English. I write about the mistakes entrepreneurs make since I’ve made plenty. More @ aarondinin.com