YouTube’s P-Score Says More About the Platform than its Users
The recent revelations about YouTube’s ranking score reveal the priorities and strategy of the online video giant.
Published in
7 min readNov 3, 2019
This week, content creators received a brief glimpse at the belly of the beast which is the YouTube Algorithm.
Uncovered by YouTubers Bowblax, Nicholars DeOrio, Optimus and Pescatore, the so-called, ‘P-Score,’ is generated for each YouTube channel using five metrics:
- Popularity — what is a channel’s watch time?
- Passion — how engaged is the audience?
- Protection — how suitable is the channel for advertisers?
- Platform — how suitable is the channel’s content for different and larger devices (screens)?
- Production — how high is the production quality of the channel’s content?
These 5 P’s of the YouTube algorithm are combined into a single P-score which is used to rank channels and determine what level of support YouTube will provide in promoting a video.
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