7 Reasons to Choose Magento 2 For eCommerce Development

Charles Darwin
SynapseIndia
Published in
2 min readSep 26, 2017

Globally, the eCommerce store development platform, Magento is getting an immense response and has become the topmost choice among the business leaders. As per the recent observation, more than 30% of the world’s eCommerce websites are developed on the Magento platform.

Here we are going to share some incredible features of the Magento 2 that will provide you consumer-centric features and competitive benefits:

1. Customized Content: Merchants can effectively demonstrate their business products, personalized services, and offers based on customers’ preference, behavior, or previous buying history.

2. Layered Search Option: Another best feature of Magento 2 is a layered search feature. It helps shoppers effectively find their required products or services.

3. Easy Checkout Process: It eliminates the lengthy checkout process and helps in minimizing cart abandonment rate. Here, users can enjoy the maximum time on exploring products and obviously, merchants enjoy the best business results.

4. Powerful Admin Panel: The powerful admin panel of Magento 2 has superb tools to let merchants manage and automate thousands of orders, products shipping, inventory management and much more.

5. Product Optimization: Magento 2 allows eCommerce experts to optimize every product of the store. Highly optimized website URLs, page titles, ALT and meta tags, product headings, and other website ingredients to get their store’s products easily visible on the search engines and diverse social media channels.

6. Useful Analytics: The Magento 2 platform has built-in support for Google tag manager and Google Analytics. Merchants can easily track the customer’s behaviour and analyze the performance of a site. It helps them to understand the exact need of business development and can identify & fix every impediment pertaining to the Internet visibility, and an user-engagement.

7. Multiple Languages & Currencies: The Magento platform supports diverse languages and currencies and that’s why it is used by Global merchants. Using this platform, a business owner can extend their business irrespective of the barriers of language, currency, or tax calculation.

Parting Thought: All of the aforementioned benefits help the eCommerce developers in building a highly optimized and business-centric solution. If you are also looking for smoother, faster and aesthetically designed online store development services, then you should hire the reputed services of the Magento 2.0 Development Company. They provide only state-of-the-art eCommerce solution and take your business far from business rivalry and industry challenges.

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