4 Important SEO Strategies in 2016 That Should Be Adopted for Better Traffic
Over the years, SEO has gained an important position in the world of internet. As more and more businesses are getting online, they are using various online marketing strategies for increasing their online presence as well as for building their good business relationship with the potential customers. SEO is a major internet marketing strategy, which not only affects the visibility of the website but also helps to get ranked higher on the search result page. So, it is really important for the companies to have a successful and effective SEO strategies for their business. Although there are various SEO strategies which are being used by the companies from the various years and obtained lucrative benefits. But according to the current scenario, you need to adopt latest SEO strategies which are in trend. Here are the top 4 SEO strategies that you should adopt in this year as per the ongoing fluctuations in the world of Internet Marketing.
1) Social Indication Should be Sent
Mostly, the digital marketing agencies have complaints that they are obtaining the low income generating traffic from different social media platforms in comparison of efforts and time they are investing on these platforms. But now the social media picture has changed, and content has become the most important part of it. The content you share on different social media platforms will help you to get the popularity same as the back links do. It will boost your social media accounts, raising your rankings and help you to get the more visitors on the website. Due to these reasons, the Social media platforms have got entry into Google’s Knowledge Graph.
2) Concentrate More On The Mobile Users
In the last few years, we have witnessed mobile revolutions as well as an immense growth of the mobile based applications. This is happening because of the increased number of Mobile Internet Users. The websites are getting more mobile visitor traffic in comparison to the desktop traffic. Considering the importance of the mobile traffic, Google took a bold step and started giving more importance in ranking to those sites who are mobile-friendly rather than others. So it is essential to have a responsive design of a website.
3) Avoid the Misuse of Guest Blogging
Previously, the websites have started misusing the guest blogging for gaining more and more links. For this, they compromise on the quality of the content and added low-quality blogs and unimportant referring site links. When Google noticed it, they specifically highlighted the guest-blogging as an undesirable method of SEO. To overcome with Google displeasure, the website needs to add on the quality content instead of low-quality and quantity based content. Concentrate on gaining high-quality links from respected websites rather than from those who agree to publish the content for the backlinks purpose.
4) Relocate to HTTPS
When it comes to the meet the standard security of the data, the website should relocate their address from HTTP to HTTPS. Basically, HTTPS is a secure technology for transferring data between the web servers and the website, along with an additional layer of encryption called SSL, which increases the confidentiality of data. Moreover, to avoid the data hacking, Google has announced HTTPs as an authentic ranking signal, which provides the safer browsing experience for all users.
Conclusion:
Basically, a good SEO strategy includes keyword research which helps to get the relevant keywords which are in vogue. To get the maximum benefits from SEO strategies, it is necessary that they are applied efficiently on the website and followed properly. For obtaining the best SEO services, connect with the top SEO Company USA which provides excellent services and get you the best SEO strategies for your business.
