Servers.comUnderstanding ad fraud & its impact on ad platforms?Of all the adtech trends people are talking about this year, it’s safe to say that ad fraud is the one everyone wishes would just go away…Jul 15
Stefan NeefischerThe top tools for PPC fraud blocking in 2024We’re in 2024 and PPC (Pay-Per-Click) fraud is still a big concern. These deceptive practices drain advertising budgets and falsify…Jun 11
Beyza YılmazAd Fraud: The Biggest Threat To The Advertising IndustryIn this article, I will discuss ad fraud, its types, and its effects.Apr 12Apr 12
Stefan NeefischerA marketeer’s guide to programmatic ad fraudProgrammatic advertising automates the buying and selling of online ads. It’s practical because the process is faster and proper. However…Nov 26, 2023Nov 26, 2023
AxismobiThe Essential Role of Machine Learning in Fraud DetectionEnhancing Fraud Detection: The Essential Role of Machine LearningMar 19Mar 19
Servers.comUnderstanding ad fraud & its impact on ad platforms?Of all the adtech trends people are talking about this year, it’s safe to say that ad fraud is the one everyone wishes would just go away…Jul 15
Stefan NeefischerThe top tools for PPC fraud blocking in 2024We’re in 2024 and PPC (Pay-Per-Click) fraud is still a big concern. These deceptive practices drain advertising budgets and falsify…Jun 11
Beyza YılmazAd Fraud: The Biggest Threat To The Advertising IndustryIn this article, I will discuss ad fraud, its types, and its effects.Apr 12
Stefan NeefischerA marketeer’s guide to programmatic ad fraudProgrammatic advertising automates the buying and selling of online ads. It’s practical because the process is faster and proper. However…Nov 26, 2023
AxismobiThe Essential Role of Machine Learning in Fraud DetectionEnhancing Fraud Detection: The Essential Role of Machine LearningMar 19
Sergio MaldonadoinPrivacyCloudDismantling marketing attribution, ad fraud controls, and the business case for third party cookiesThe following is a transcript of our recent interview with Dr. Augustine Fou on Masters of Privacy. The original recording can be found on…Feb 25
Matt KryvasheinMost common ways to fake mobile app installs…Mobile fraud is becoming a real nightmare for any marketer who partnered with an advertising agency. Some experts say that these days about…Oct 7, 20161
Hisham UsmaniHow Artificial Intelligence is Shaping the Future of Programmatic, Thanks to Very Human…Oct 24, 2023