Advertising

It’s a rare event that unites New York City’s eight-and-a-half million hearts and minds. Fewer than one in four eligible voters voted in the last mayoral election, a record low. But it’s not surprising that, in typically cynical New Yorker fashion, the shared impulse in this week’s unity was derision. …

“A father and son are driving in a car when they get into a traffic accident. The father dies and the son is taken to the hospital. The surgeon sees the child and says, “I can’t operate on him, he’s my son.” Who is the doctor? The majority of those…

In my first swipe files series, I will address three different advertisements and their copies that have recently caught my attention. To discuss these selected ads and their copies further, I will analyze their messages with the model called Stages of Awareness, developed by copywriter Eugene Schwartz in 1966. …

Story #3 Last year Darlings was released on Netflix. Thus began an unusual chatter on LinkedIn-the reason- Alia Bhatt (what’s unusual?). It was related to a product placement or brand integration or call it whatever you want. It was Alia’s character in the Darlings who used Kama Ayurveda’s hair oil. A…

Hey thanks for dropping by ☺ Keep reading because I have quite important things to share with my readers. Medium is a place to share my work and my main goal is that I am here to help. I offer: Coaching. 1-on-1 Communications via Skype, Watsapp, Telegram, Zoom Apps. …

Are you looking to reach a wider audience on Instagram? Perhaps your organic posts aren’t getting the engagement they used to or your goal is to increase your following… Instagram advertising could be one of your answers. I’ve pulled 5 quick wins which you could apply to your Instagram strategy…