Craftsman+The Importance of Creativity in App RetargetingRead about the importance of creativity in app retargeting from YouAppi and Craftsman+ in this MarTechSeries feature. YouAppi, a leading…Oct 1, 2020Oct 1, 2020
Erin BarberA Closer Look to Dynamic Audience SegmentationThe diversity of the digital world is amazing. When it comes to smartphones, people now see them as a must-have rather than a nice-to-have…Aug 8, 2018Aug 8, 2018
Erin BarberHow Gaming Developers Can Tackle the Challenges of User Retention & ReactivationIn this piece, Elle Chen, head of strategic partnerships, Simplaex, tells TheGamingEconomy that for gaming app developers, the ultimate…Jun 27, 2018Jun 27, 2018
Erin BarberEssential Retargeting Tips for Travel AppsThanks to the continued advances in mobile technology, we are provided with all the tools we need to perform daily tasks directly on our…Jun 27, 2018Jun 27, 2018
Erin BarberWhy Do You Need App Retargeting?How many times have you downloaded an app, looked at it once, and then never used it again? We all do it. We all lose interest in our apps…May 28, 2018May 28, 2018
Erin BarberLearn How Personalized Ads Are a Must Have for Your App Retargeting Campaigns!Let there be no doubt: in 2018 and beyond, personalized advertising will be a key driver of revenue growth. If you’re a savvy digital…May 28, 2018May 28, 2018
Erin BarberLet’s Talk About App Retargeting StrategyA common struggle among app developers is the challenge of retaining user engagement over time. For this article, we sat down with Leopold…May 28, 2018May 28, 2018
Erin BarberWhy You Should Use Retargeting for Your Freemium AppBy using Simplaex’s AI-powered retargeting platform, you free yourself from the laborious task of manually identifying audience segments…May 28, 2018May 28, 2018
Erin BarberUnleash the Deep Linking Power with App RetargetingAny mobile marketer who’s serious about retargeting needs to understand the benefits of deep linking. Here’s a scenario: you’ve launched an…May 28, 2018May 28, 2018
Victoria ValleinJamppIntroducing The Little Book of App RetargetingEverything you always wanted to ask about app retargeting but never dared to ask… in a conveniently small bookMay 9, 2018May 9, 2018
