Audience Engagement

After seeing this title, you might wonder what can possibly be similar between Marketing and Technical Communication as these fields approach a product from rather different sides. Marketing focuses on the product’s external image and aims at presenting it to the audience from the best angles, while Technical Communication studies…

Spoiler Alert: Just love them back — Do you care about the people who read your work? It’s a simple question, really. Are the people who read your work human beings, with thoughts, feelings, desires, and fears of their own? Or are they just means to an end? Do you define them as individuals? Or are they…

Connecting with the audience is one of the challenging tasks when it comes to improving your speaking practice. But hey, no need to worry because the points I will discuss now will be crucial as well as easily practicable. Before moving further, let’s check out what public speaking is, its…

I am not a big football fan but I love Ted Lasso’s TV movie where the sport is used as an excuse to tell great stories, personal stories. In one of the third season’s chapters, Ted is visiting Amsterdam to play a match in the iconic Johan Cruyff hometown. Both…

To succeed, presenters must abandon gradual introductions and instead focus on captivating the audience from the start. In the fast-paced world of presentations, catching the viewer’s attention is a race against time, mere seconds to make an impact. …

Jay Scott Greenspan, known professionally as Jason Alexander, is an American actor, comedian, film director, and television presenter. …

This is how I got over 800 followers in six months — Here’s the problem. You write an article, infusing it with your love and passion until it is nothing short of spectacular. Then you sit back, waiting for the views to pour in. A day passes. Then a week. Finally, your story amasses a whooping… ten views. If you’re lucky, you…

“Tell stories,” everyone says. “It’s a great way to connect with your audience.” Easier said than done. Plus, you can tell the best stories in the world, and they won’t matter if your hook sucks. …

“Intelligence takes chance with limited data in an arena where mistakes are not only possible but also necessary.” ― Frank Herbert The Dots: · Thank your followers and subscribers directly. · Solve your little problems and show others how you solved them. · Don’t underestimate your ability to help someone…