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InBootcampbyUche DivineCase study: streamlining B2B advertising through innovative designEnhancing B2B advertising strategies for better outcomes.Jun 172
InGTM VaultbyRick KoletaRevamping B2B Paid Advertising to Align With Customer Journeys and Drive RevenueCrafting Effective Ad Strategies for Enhanced B2B Buyer Engagement and Revenue ImpactNov 14, 2023
Paulo HildebrandtNotes on advertisingIf you are advertising to someone that would otherwise still buy from you then the ad is not providing a real lift.Sep 27, 2022
Jason PiaseckiB2B Marketing’s New BallgameBusiness-to-business (B2B) marketing doesn’t have to be boring. It also doesn’t have to follow the traditional playbook.Sep 22, 2022
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