Gerri KnilansSeven Reasons B2B Customers Buy and What It Means for MarketersWhat drives buyer motivation? Here are the most common reasons why B2B customers buy and how you can address them in your marketing…May 8, 2023May 8, 2023
Beatrice KamauSecret Sauce to Gain and Retain More B2B CustomersHave you ever found yourself wondering what other strategy should I use to attract and keep my B2B customers?Aug 30, 20212Aug 30, 20212
mediainbusiness_worldData Privacy Can Be Corrupted by Dark PatternsExperts reckon B2B customers must be wary about the choice environment and have the capability to detect, void, and resist manipulationsAug 4, 2021Aug 4, 2021
Etienne GarbugliHow to Find Your First Customers When Your Startup is Ready to SellThe place you should start any Complex Sale is the place where you have the greatest degree of credibility. — Robert Miller and Stephen…Apr 30, 2017Apr 30, 2017
Ankit GuptaHow to Gain Referrals Through Satisfied B2B Customers?In an ideal B2B world, it is obvious if your customers are happy with your services, they would love to spread that word around and let you…Mar 17, 2017Mar 17, 2017
Rod FuentesEvolving B2B Buyer and Advertising Automation [Video]B2B buying has changed, and everyone knows it. Although lengthy sales cycles, complex value propositions, and multiple decision-makers are…Jan 12, 2017Jan 12, 2017