Martini FisherThe Role of Storytelling in Building a Strong Brand IdentityStorytelling has been a fundamental part of human communication for centuries, conveying ideas, values, and traditions. In the business…Jul 8
Public Relations Article (PR)Maximizing Impact: Brand Campaign Strategies from Impact AuthorityIn today’s fast-paced digital landscape, the way brands communicate and connect with their audiences is evolving. A successful brand…Oct 26
Arobuz Publication“How to Find the Right Influencers for Your Brand and Campaign Goals”Influencer marketing has become an increasingly popular way for brands to connect with their target audience and promote their products or…Apr 23, 2023Apr 23, 2023
DataDrivifyUnraveling the Symbiotic Relationship: How Brand and ATL Campaigns Bolster Performance MarketingWhen it comes to digital marketing, there is often a sense of divisiveness that separates branding and performance marketing. The former is…May 26, 2023May 26, 2023
LatanaTips From 5 Marketers To Run Great Brand CampaignsLet’s face it, we’ve all had times during our career where we’ve Googled tips on how to do our jobs. Not because we don’t know how to…Oct 14, 2022Oct 14, 2022
Martini FisherThe Role of Storytelling in Building a Strong Brand IdentityStorytelling has been a fundamental part of human communication for centuries, conveying ideas, values, and traditions. In the business…Jul 8
Public Relations Article (PR)Maximizing Impact: Brand Campaign Strategies from Impact AuthorityIn today’s fast-paced digital landscape, the way brands communicate and connect with their audiences is evolving. A successful brand…Oct 26
Arobuz Publication“How to Find the Right Influencers for Your Brand and Campaign Goals”Influencer marketing has become an increasingly popular way for brands to connect with their target audience and promote their products or…Apr 23, 2023
DataDrivifyUnraveling the Symbiotic Relationship: How Brand and ATL Campaigns Bolster Performance MarketingWhen it comes to digital marketing, there is often a sense of divisiveness that separates branding and performance marketing. The former is…May 26, 2023
LatanaTips From 5 Marketers To Run Great Brand CampaignsLet’s face it, we’ve all had times during our career where we’ve Googled tips on how to do our jobs. Not because we don’t know how to…Oct 14, 2022
In#ThinkAndDoBrandbyMax MerrillBrand Campaign: Kraft Heinz CompanyIn this 2 week mini brand campaign that will be scheduled to go live in late August. I will be helping The Kraft Heinz Company bring a new…Sep 15, 2022
Zack “ROI” WilliamsThe Foundations of a Good Consumer Promotion: What Makes it Work?When creating or planning a consumer promotion, key foundational elements must be in place for it to succeed. These include understanding…Aug 19, 2022
Latana5 Reasons Your Last Brand Marketing Campaign FailedA failed brand campaign is a tough pill to swallow — and with so many people already skeptical of the importance of branding, it can feel…Sep 28, 2021
