Daniel BatesBrand vs. Performance Marketing: Is Unified Data the Missing Link?Newsflash: Brand and Performance (still) operate in silos far too often. 🥸Dec 2
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Lyndal | Founder (ide)ate StudioCase Study: Fenty BeautyFor decades, the beauty industry held a narrow vision of who deserved to be represented, till Rihanna’s Fenty Beauty smashed this paradigmApr 2Apr 2
vdwayneA Master Class in Influencer Marketing: Why Pictelate’s 12% Engagement Rate is Turning HeadsUnderstanding the Power of InfluenceNov 29Nov 29
InPacific ContentbyAnnalise NielsenWhat’s the Real Value of Podcast Listener Attention?A Really Good Formula to Sell Your Boss on Making an Original Podcast for Your BrandSep 11, 20237Sep 11, 20237
Daniel BatesBrand vs. Performance Marketing: Is Unified Data the Missing Link?Newsflash: Brand and Performance (still) operate in silos far too often. 🥸Dec 2
InBetter MarketingbyKim DiggsLil Nas X and ‘J. Christ’: A Cautionary Tale About Outrage Marketing Long-TermLeaning into the hate is something that Lil Nas X has skillfully (and profitably) done throughout his career.Jan 239
Lyndal | Founder (ide)ate StudioCase Study: Fenty BeautyFor decades, the beauty industry held a narrow vision of who deserved to be represented, till Rihanna’s Fenty Beauty smashed this paradigmApr 2
vdwayneA Master Class in Influencer Marketing: Why Pictelate’s 12% Engagement Rate is Turning HeadsUnderstanding the Power of InfluenceNov 29
InPacific ContentbyAnnalise NielsenWhat’s the Real Value of Podcast Listener Attention?A Really Good Formula to Sell Your Boss on Making an Original Podcast for Your BrandSep 11, 20237
HavStrategyPawsitively Iconic: 10 Timeless Pet Brand Marketing Campaigns That Captured Hearts and Defined an…Pets have been an integral part of human lives for centuries, and the pet industry has seen tremendous growth over the years.Mar 24, 2023
Lourdes MariaBruno Mars and his Powerful Content StrategyPrioritizing engagement and context in content creation needs to be the blueprint for a successful digital strategy.Nov 19
InEntrepreneurship HandbookbyJeanna IshamMarketing Secrets Silicon Valley Tech Giants Haven’t Dominated YetSmall Business Take Note: Sonic branding is the difference between “meh” and “wow” advertising.Jul 20, 20238
