Drsweety.The Sentimental Sell, In what ways do memories influence consumers?The rosy-eyed view of things in the past called nostalgia is one thing that can not be explained in normal terms. It touches feelings…23h ago3
Michael CauchonYour Brand Narrative? Yeah, Nobody CaresYour values, pillars, and identity are not a Brand Narrative—they’re Brand Nonsense.Jun 731
Anastasia Butrym, Brand psychologistWhat, How, and Why: Anchors of Your Brand’s Distinctive NarrativeThree types of engaging brand storytelling aligned with its values and truthsOct 2, 20233Oct 2, 20233
InThe Brand BookbyKitiara PascoeExplaining Brand Narrative in 5 StepsNever be caught saying, ‘it’s… err… well… how can I put it…’ ever againOct 23Oct 23
Drsweety.The Sentimental Sell, In what ways do memories influence consumers?The rosy-eyed view of things in the past called nostalgia is one thing that can not be explained in normal terms. It touches feelings…23h ago3
Michael CauchonYour Brand Narrative? Yeah, Nobody CaresYour values, pillars, and identity are not a Brand Narrative—they’re Brand Nonsense.Jun 731
Anastasia Butrym, Brand psychologistWhat, How, and Why: Anchors of Your Brand’s Distinctive NarrativeThree types of engaging brand storytelling aligned with its values and truthsOct 2, 20233
InThe Brand BookbyKitiara PascoeExplaining Brand Narrative in 5 StepsNever be caught saying, ‘it’s… err… well… how can I put it…’ ever againOct 23
NextOfKin CreativesEmpowering Identity: A Strategic Approach to BrandingA well-defined brand strategy is essential for the success and longevity of any business, going beyond logos and taglines to shape consumer…Jul 23
Engaged.SocialThe Value of User-Generated StorytellingUGC is a valuable asset, helping brands connect with consumers. Read on to learn how User-Generated Storytelling can elevate this concept.Feb 1
Public Relations Article (PR)How Impact Authority PR Enhances Your Brand’s Narrative and ImpactIn today’s fast-paced digital landscape, your brand’s narrative is more critical than ever. How you communicate your story can…Sep 27