darlinxWhy I Lost My Passion for Apple After 20 Years of Loyalty.For over 20 years, Apple wasn’t just a brand to me — it was a representation of my values and aspirations. I remember purchasing my first…Nov 26
InBetter MarketingbyIlya LobanovPerfect Your Brand Storytelling With This Proven 4-Step FormulaWhether you need to create copy for your website or influence your customers’ buying decisions, storytelling can be used to your advantage.Apr 514
Elizabeth BawolThe Case for Storytelling and Human Connection (for Non-Profit Brands)In over 20 years of branding and creative leadership, I’ve seen non-profit organizations filled with brilliant, passionate people —…Oct 1Oct 1
InBetter MarketingbyOumi HadedTolstoy’s Storytelling Techniques Can Elevate Your Product MarketingHow to Make Your Story Memorable—Just Like Tolstoy’s Anne MarieOct 242Oct 242
darlinxWhy I Lost My Passion for Apple After 20 Years of Loyalty.For over 20 years, Apple wasn’t just a brand to me — it was a representation of my values and aspirations. I remember purchasing my first…Nov 26
InBetter MarketingbyIlya LobanovPerfect Your Brand Storytelling With This Proven 4-Step FormulaWhether you need to create copy for your website or influence your customers’ buying decisions, storytelling can be used to your advantage.Apr 514
Elizabeth BawolThe Case for Storytelling and Human Connection (for Non-Profit Brands)In over 20 years of branding and creative leadership, I’ve seen non-profit organizations filled with brilliant, passionate people —…Oct 1
InBetter MarketingbyOumi HadedTolstoy’s Storytelling Techniques Can Elevate Your Product MarketingHow to Make Your Story Memorable—Just Like Tolstoy’s Anne MarieOct 242
Yuying HThe Story Behind the ChaTraMue Brand of Thai TeaDid you know that the well-known Thai tea brand, “ChaTraMue,” originally started by selling Chinese tea?Oct 13
Niko JavakhishviliBranding the Unbrandable: Banksy and the Mystery of the Anonymous BrandUnveil the mystery of Banksy’s branding strategy, explore the paradox of anonymous art, and discover how it’s revolutionizing the art…Jun 20, 20232
Di Mace5 Brand Story Structures That Banish Boring ContentBefore there was science and the written word, the world was described through story. The wisdom and teachings of an indigenous tradition…Jul 23