Optical corrections in logo designI started my design career working in print design (brochures, leaflets etc), where I applied grid…
Na era do excesso, o segredo é a escassezSe você quiser ter sucesso no mundo do conteúdo, terá que pensar mais na escassez do que você oferece do que na oferta
8 Steps to Building a Killer Personal BrandMay Busch went from junior analyst to COO of Morgan Stanley, but she was only able to do this by investing in her personal brand.
You’re not your customerOr your reader. Or your listener. Or your viewer.The things you might enjoy are not necessarily the same things your customers might enjoy.And the things you don’t enjoy might actually be the things your customers might enjoy.
Where is Your Brand?There are so many great components to this question. “Where” can be location or viewed as status. “Your” can be a personal brand, corporate brand, location-based brand (I’m a Californian, straight up!), etc. “Brand” is loaded with all kinds of misunderstood ideas of what it means to be a…
How we gave our SaaS product a personalityThe most important step for a SaaS company is to build the product. But just because…
شعار الآلافإنتشار التخصص وتغييب المتخصصينربما يكون من الأشياء القليلة التي ينتقد فيها العماني نفسه — عبر الشبكات الإجتماعية على الأقل — هو أنه يستطيع أن يكون متخصصا في كل شيء تبعا للقضايا أو الأخبار المنتشرة عبر تلك الشبكات على وجه الخصوص. فهو أخصائي الطقس والمحلل السيا…
Designing a HackathonI was asked to write a little something about design and HackRU. So I decided to document the process of all the work I did for HackRU. Hopefully it can help anyone who’s designing or re-designing their hackathon, working on some visual identity for a project or just curious about what…