Free & Open Source Content Management System
We are living in a busy world defined by frenzied lifestyle, ugly daily doses of…
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Michael FranklandMar 315 min read
DesignrazziJan 302 min read
Do we need better intelligent content tools for marketing or better content engineering? Yes.
Cruce Saunders
35
I completely agree. The tools are there, but rarely understood by those most likely to be the practitioners. The sales person cries for leads and lead generating content, while the techie says the tools are there, and marketing has a plan, but the pieces don’t come together. We need to take the methods and work flow applied to email content marketing and apply them to native content.