InFoster School of BusinessbyUW Foster School of BusinessUW Foster Faculty Spotlight: Mark ForehandProfessor Mark Forehand shares insights into the inner workings of consumers and consumer marketing at the Foster School of BusinessApr 16
ZleexDifference Between Consumer Markets and Business Markets: A Guide for Startup FoundersDetermining the market a product is to serve is one of the most critical decisions startup founders face. Questions like Are your products…Sep 17
Robert MaciejkoAI can revolutionize Consumer MarketingGenerative AI (GenAI) is transforming consumer marketing through a tiered approach to innovation, offering levels of sophistication from…Mar 25Mar 25
Stewart Irvine90% Of Shoppers’ Purchasing Decisions are Influenced by User-Generated ContentAs many as 90% of shoppers report that user-generated content (UGC) influences their purchase decisions, according to a survey from TurnTo…Jul 27, 2017Jul 27, 2017
Pendeza MediaMaybe, 3D is a fad.In the ever-evolving landscape of consumer business marketing, the allure of cutting-edge approaches often prompts skepticism about their…Jan 20Jan 20
InFoster School of BusinessbyUW Foster School of BusinessUW Foster Faculty Spotlight: Mark ForehandProfessor Mark Forehand shares insights into the inner workings of consumers and consumer marketing at the Foster School of BusinessApr 16
ZleexDifference Between Consumer Markets and Business Markets: A Guide for Startup FoundersDetermining the market a product is to serve is one of the most critical decisions startup founders face. Questions like Are your products…Sep 17
Robert MaciejkoAI can revolutionize Consumer MarketingGenerative AI (GenAI) is transforming consumer marketing through a tiered approach to innovation, offering levels of sophistication from…Mar 25
Stewart Irvine90% Of Shoppers’ Purchasing Decisions are Influenced by User-Generated ContentAs many as 90% of shoppers report that user-generated content (UGC) influences their purchase decisions, according to a survey from TurnTo…Jul 27, 2017
Pendeza MediaMaybe, 3D is a fad.In the ever-evolving landscape of consumer business marketing, the allure of cutting-edge approaches often prompts skepticism about their…Jan 20
Zack “ROI” WilliamsThe 4 Types of Consumer Promotions and How to Choose the Right One for Your BrandThere are four types of consumer promotions: price discounts, premium offers, giveaways, and loyalty programs. Each has its benefits and…Aug 22, 2022
Chad ReinertsonTop Consumer Marketing Trends in 2024Here are the top 5 consumer marketing trends to invest in for 2024.Jan 7
Iasmina CraciunCustomer Orientation & MotivatorsEnthusiastic customers mean more loyalty towards the brandJan 6, 2021