Polestar Solutions | Data analytics companyPricing analytics use cases: cracking the code to optimal pricingConsider an electronics company, “TechPro,” that specializes in manufacturing smartphones. Using pricing analytics solutions, TechPro aims…Jul 4
Emily KaegiinBuilding IbottaMeasuring Incrementality When Control Groups Are Not PossibleThe Ibotta Performance Network (IPN) is the first digital network that enables cash back offers to be securely delivered in a coordinated…Apr 7, 20233
Kevin ManneringConsumption Forecasting as the Foundation for your S&OPConsumption forecasting, sometimes referred to as “bottoms-up” forecasting, is a method of forecasting how much consumers will buy of any…Jul 2Jul 2
Pushpinder Singh AroraHow to find Returning Customers vs New Customers using SQLIn most of the marketing literature, one finds that the benefits of retaining a customer are more than acquiring a new customer. A lot of…Nov 7, 2019Nov 7, 2019
SAVIC IncFrom Farm to Fork, faster: Optimising Your CPG Business with SAP CloudThe world of Consumer Packaged Goods (CPG) is a whirlwind. From keeping shelves stocked to navigating ever-changing consumer demands…Jun 19Jun 19
Polestar Solutions | Data analytics companyPricing analytics use cases: cracking the code to optimal pricingConsider an electronics company, “TechPro,” that specializes in manufacturing smartphones. Using pricing analytics solutions, TechPro aims…Jul 4
Emily KaegiinBuilding IbottaMeasuring Incrementality When Control Groups Are Not PossibleThe Ibotta Performance Network (IPN) is the first digital network that enables cash back offers to be securely delivered in a coordinated…Apr 7, 20233
Kevin ManneringConsumption Forecasting as the Foundation for your S&OPConsumption forecasting, sometimes referred to as “bottoms-up” forecasting, is a method of forecasting how much consumers will buy of any…Jul 2
Pushpinder Singh AroraHow to find Returning Customers vs New Customers using SQLIn most of the marketing literature, one finds that the benefits of retaining a customer are more than acquiring a new customer. A lot of…Nov 7, 2019
SAVIC IncFrom Farm to Fork, faster: Optimising Your CPG Business with SAP CloudThe world of Consumer Packaged Goods (CPG) is a whirlwind. From keeping shelves stocked to navigating ever-changing consumer demands…Jun 19
VMG PartnersInnovation in Food & Beverage AislesTarget, KMG, and VMG Partners host innovation summit, bring together hundreds across food & beverage brand, retail, and broker community.Apr 23
Gayatri SachdevaHow the brand behind Oreo is transforming sales enablement with low-code technologyMondelez International, the global powerhouse behind beloved brands like Oreo, Cadbury, and Milka, is revolutionizing its sales enablement…Jun 17
Catalina AlmeidaSweet Success: How Tony’s Chocolonely Built an Ethical Chocolate EmpireIn the highly competitive food and beverage industry, creating a brand that stands out on the shelf and resonates with consumers is crucial…Mar 29, 2023
