EntreprenerdHow to Capture a Niche Market: Top Strategies from ‘Crossing the Chasm“Crossing the Chasm” by Geoffrey A. Moore is a seminal work for anyone looking to understand the market dynamics of introducing innovative…May 12
Digital Nomad in Product managementIdentifying Your Ideal Customer Profile (ICP) for Product-led Growth.In today’s business world, identifying your ideal customer profile (ICP) is critical to achieving product-led growth. Understanding who…May 11, 2023
Businessjourney“Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers” by Geoffrey…Geoffrey A. Moore’s ground-breaking book “Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers” provides…Mar 16Mar 16
Wildcat Venture PartnersinWildcat - A POVThe Traction Gap Meets Crossing the ChasmEarly stage venture capital firms specialize in incubating start-ups and taking them to scale. This entails working through a series of…Feb 21, 20191Feb 21, 20191
Leor GreblerJust Good EnoughRecently, I went on a 400+ km trek with the family in an electric vehicle. While I share a lot online, I blur out many of the details. In…Jan 10Jan 10
EntreprenerdHow to Capture a Niche Market: Top Strategies from ‘Crossing the Chasm“Crossing the Chasm” by Geoffrey A. Moore is a seminal work for anyone looking to understand the market dynamics of introducing innovative…May 12
Digital Nomad in Product managementIdentifying Your Ideal Customer Profile (ICP) for Product-led Growth.In today’s business world, identifying your ideal customer profile (ICP) is critical to achieving product-led growth. Understanding who…May 11, 2023
Businessjourney“Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers” by Geoffrey…Geoffrey A. Moore’s ground-breaking book “Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers” provides…Mar 16
Wildcat Venture PartnersinWildcat - A POVThe Traction Gap Meets Crossing the ChasmEarly stage venture capital firms specialize in incubating start-ups and taking them to scale. This entails working through a series of…Feb 21, 20191
Leor GreblerJust Good EnoughRecently, I went on a 400+ km trek with the family in an electric vehicle. While I share a lot online, I blur out many of the details. In…Jan 10
Chris Stoneman(notes on) Crossing The Chasm by Geoffrey MooreNB. These notes contribute towards my diyMBA, my attempt to learn lots without a formal MBA programme. Check out my full reading list, and…Jun 21, 2021
MiinBootcampConsumer profiles in the technology innovation journeyFrom quick adoption to total technology resistance. Understand how profiles like Sheldon Cooper embrace innovations fast, while others…Nov 9, 2023
Ola BusariMinimal Viable ProductBy definition, Minimal Viable Product (MVP) identifies the smallest set of features or requirements to deliver value to stakeholders and…Aug 6, 2020