Customer Acquisition

How is Shopify building the weaponry to help independent DTC brands win the battle against giant retailers and marketplaces? When Tobi Luke co-founded Shopify in 2006, he wanted to empower ecommerce businesses and give them flexibility needed to design the experience they wanted. Something they could not get in Amazon…

At Big Society Capital we believe that, with the right alignment, impact can be a source of value to a business. This can play out in different ways and we have been exploring case studies across our portfolio. We believe that Urban Jungle is another example of a business set…

Acquiring your first 100 parent customers for your parent-tech startup with a no-to-low budget? It can be done. I’m Ifrah, and I’ve launched two parent-tech startups. Usit, on-demand babysitting app that connected vetted college students to busy parents, which reached $500,000 in annual ARR in just one city, Atlanta. I…

Available OnDemand Consumers are continuing to demand further enhancements to their banking services and platforms for further convenience. It is key that financial institutions remain on top of developments in this space to enhance both acquisition and retention of customers. …

It’s often cheaper to retain customers than onboard new consumers. In fact, studies show that it’s 10x less expensive to keep a loyal customer than to try and find a replacement. That’s all well and good, but you can only hang onto a paying customer if you already have them…

It’s often cheaper to retain customers than onboard new consumers. In fact, studies show that it’s 10x less expensive to keep a loyal customer than to try and find a replacement. That’s all well and good, but you can only hang onto a paying customer if you already have them…