Centric ConsultinginCentric Business ViewsTransform Your Customer Relationships with a Robust Data StrategyGo beyond transactional relationships with your customers by developing deeper relationships rooted in data.Aug 22
Gavin FongCase Study: Starbucks Rewards — Brewing Success in Customer LoyaltyIn the realm of customer loyalty programs, Starbucks Rewards is a shining star. Renowned for its unparalleled success, this program has…Sep 28, 2023
Sajid Hasan SifatCustomer Segmentation Using Cluster Modeling for Churn Analysis: A Step-by-Step TutorialRevealing Hidden Patterns: Unveiling Churn Insights through Cluster Analysis and Customer SegmentationJun 7, 2023Jun 7, 2023
Upshot.aiFrom Teaser to Finale: The OTT User Lifecycle ExplainedDive into the OTT user lifecycle and master viewer engagement with Upshot.ai, enhancing user retention and loyalty. Read moreJan 11Jan 11
Centric ConsultinginCentric Business ViewsTransform Your Customer Relationships with a Robust Data StrategyGo beyond transactional relationships with your customers by developing deeper relationships rooted in data.Aug 22
Gavin FongCase Study: Starbucks Rewards — Brewing Success in Customer LoyaltyIn the realm of customer loyalty programs, Starbucks Rewards is a shining star. Renowned for its unparalleled success, this program has…Sep 28, 2023
Sajid Hasan SifatCustomer Segmentation Using Cluster Modeling for Churn Analysis: A Step-by-Step TutorialRevealing Hidden Patterns: Unveiling Churn Insights through Cluster Analysis and Customer SegmentationJun 7, 2023
Upshot.aiFrom Teaser to Finale: The OTT User Lifecycle ExplainedDive into the OTT user lifecycle and master viewer engagement with Upshot.ai, enhancing user retention and loyalty. Read moreJan 11
Sandeep Kumar SahuinSwiggy Bytes — Tech BlogSegmentation at Swiggy — Part 1We all like to be given special attention, and really appreciate it when someone knows our preferences well. And at Swiggy, we want the…Nov 17, 20214
Steve ConwayStrategies for Creating a Customer-Centric Company CultureInvesting in customer service improves business results, says research. Quite obviously, a truly customer-centric firm tends to make more…Oct 20, 2023
Abhinav SinghHow to Build and Automate Customer Journeys in Adobe Campaign ClassicIn today’s fast-paced digital world, creating meaningful customer experiences is essential for brands to stand out. Automating customer…Sep 26