Vrushti OzaHow to use LinkedIn ads for Customer Marketing |Factors.aiIt’s no secret every company massively focuses on acquiring new customers. However, it’s equally important to focus on customer retention…6d ago
Chris MeyerThese Two Writing Mistakes Kill the Case Study Marketing CampaignMost customer stories are no more valuable than a testimonial.Jul 1
Chris Meyer3 Steps to Create Uniquely Valuable Content Without a Ton of ExperienceYou don’t need years of experience to create standout content.Jul 17Jul 17
Chris MeyerThe Defense You Need to Fight for the “Story” in Your Customer StoryMost customer stories die a death of a thousand tiny cuts.Jul 111Jul 111
Customer Marketing AllianceLet’s hear it: Magnify your voice of the customer program“What does the ‘voice of the customer’ mean in business?” you might ask.Jun 19Jun 19
Vrushti OzaHow to use LinkedIn ads for Customer Marketing |Factors.aiIt’s no secret every company massively focuses on acquiring new customers. However, it’s equally important to focus on customer retention…6d ago
Chris MeyerThese Two Writing Mistakes Kill the Case Study Marketing CampaignMost customer stories are no more valuable than a testimonial.Jul 1
Chris Meyer3 Steps to Create Uniquely Valuable Content Without a Ton of ExperienceYou don’t need years of experience to create standout content.Jul 17
Chris MeyerThe Defense You Need to Fight for the “Story” in Your Customer StoryMost customer stories die a death of a thousand tiny cuts.Jul 111
Customer Marketing AllianceLet’s hear it: Magnify your voice of the customer program“What does the ‘voice of the customer’ mean in business?” you might ask.Jun 19
Jeff Benanto on MarketingThe Customer Marketing and Community FrameworkEvery good B2B Marketing strategy is based on a fundamental framework. While customer marketing is still emerging, in my opinion, there is…Mar 5, 2021
Scott HornsteinHow to find your next, best customers with ABMYou’re likely familiar with the Pareto Principle, the old 80/20 rule and how it applies to marketing — 80% of your profit comes from 20%…Mar 15
Charlotte LilleyOwning Customer Centricity at Your CompanyFor Customer Marketers who want to build a culture around customers across their company.Apr 5, 20182
