DecenteradsOnce Again, About Video Completion RateWe have previously touched upon the topics of video completion rate and defined what the VCR is. In this article, we have reviewed…Aug 23, 2023
DecenteradsFAST Channels: The Growth TrajectoryFree ad-supported television is witnessing significant expansion, as evidenced by recent data. In the third quarter of this year, the…Feb 16
DecenteradsCTV Trends For the Year 2024In 2023, the advertising industry will rise. The global advertising revenue will experience a growth from US$763.7 billion to US$952.6…Jan 26Jan 26
DecenteradsThe Shifting Paradigm: APAC’s Influence on the Future of Advertising and MediaThe IAB SEA+India empowers and enables the media and marketing industries to flourish in the digital economy. Its members are…Aug 15, 2023Aug 15, 2023
DecenteradsThe 2024 Media Buying Showdown: Programmatic vs. TraditionalIn 2024, the choice between programmatic media buying and traditional media buying remains a crucial decision for businesses. While both…Oct 7Oct 7
DecenteradsOnce Again, About Video Completion RateWe have previously touched upon the topics of video completion rate and defined what the VCR is. In this article, we have reviewed…Aug 23, 2023
DecenteradsFAST Channels: The Growth TrajectoryFree ad-supported television is witnessing significant expansion, as evidenced by recent data. In the third quarter of this year, the…Feb 16
DecenteradsCTV Trends For the Year 2024In 2023, the advertising industry will rise. The global advertising revenue will experience a growth from US$763.7 billion to US$952.6…Jan 26
DecenteradsThe Shifting Paradigm: APAC’s Influence on the Future of Advertising and MediaThe IAB SEA+India empowers and enables the media and marketing industries to flourish in the digital economy. Its members are…Aug 15, 2023
DecenteradsThe 2024 Media Buying Showdown: Programmatic vs. TraditionalIn 2024, the choice between programmatic media buying and traditional media buying remains a crucial decision for businesses. While both…Oct 7
DecenteradsNavigating Data Protection in the Asia-Pacific RegionYour inquiry met with our response, and in this article, we will delve into the Data Protection Laws of the APAC region. In August 2023…May 61
DecenteradsRevolutionizing TV Advertising: The Growth and Potential of Free Ad-Supported Streaming Television…What are FAST Advertising and FAST Channels?May 17, 2023
DecenteradsProgrammatic Advertising’s Role in Reshaping Travel MarketingCrafting compelling content to enhance your brand’s presence is effective only when your message reaches the intended audience. This is…Nov 1, 2023