Bart CaylorShould You Create an In-house Agency with Your Higher Ed Marketing Team?In a bold move, Purdue University has restructured its marketing department into an in-house agency, now known as Purdue Brand Studio.Oct 30
Firdosh KhanFrustrated with Low Enrollment? Try These PPC Tips to Make 2025 Your Best Year YetUse tools like Google Analytics and Facebook Pixel to gain deeper insights into how prospective students interact with your ads.Oct 9
Bart Caylor5 Strategies to Connect to Gen Z Prospective Students: New Gallup PollGen Z has been arriving on campus for a few short years now, but now there is even more data on how to better connect with Gen Z…Oct 24Oct 24
Firdosh KhanWhy Education Marketing is Important for Universities and colleges?The landscape of higher education is undergoing a transformative shift where effective education marketing is now a linchpin for…Dec 28, 2023Dec 28, 2023
Bart CaylorIntentional Branding: A Messaging Strategy That ResonatesColleges and universities with massive brand equity get there only over long periods of time and through only one way — intentional…Oct 23Oct 23
Bart CaylorShould You Create an In-house Agency with Your Higher Ed Marketing Team?In a bold move, Purdue University has restructured its marketing department into an in-house agency, now known as Purdue Brand Studio.Oct 30
Firdosh KhanFrustrated with Low Enrollment? Try These PPC Tips to Make 2025 Your Best Year YetUse tools like Google Analytics and Facebook Pixel to gain deeper insights into how prospective students interact with your ads.Oct 9
Bart Caylor5 Strategies to Connect to Gen Z Prospective Students: New Gallup PollGen Z has been arriving on campus for a few short years now, but now there is even more data on how to better connect with Gen Z…Oct 24
Firdosh KhanWhy Education Marketing is Important for Universities and colleges?The landscape of higher education is undergoing a transformative shift where effective education marketing is now a linchpin for…Dec 28, 2023
Bart CaylorIntentional Branding: A Messaging Strategy That ResonatesColleges and universities with massive brand equity get there only over long periods of time and through only one way — intentional…Oct 23
Firdosh KhanWhy You Need Marketing For Education Sector in 2024?In 2024, effective education marketing is a data-driven, personalized, and community-focused endeavor, shaping the educational journey for…Dec 20, 2023
Firdosh KhanMy Journey from Reputation Management to Higher Education Marketing: Lessons LearnedHigher education marketing is about building a brand’s identity over time, and this requires a different set of skills.Oct 19
Michelle NewellBrand Story Breakdown: Strathcona Girls SchoolHow to use storytelling to stand out in a competitive marketJun 14, 2022
