Rajiv SinghHow The Elaboration Likelihood Model Helps Craft Persuasive AppealsAccording to this article by Simply Psychology, the Elaboration Likelihood Model (ELM), attempts to explain how people process stimuli…Jun 3
InThe PillarsbyChristiann StoutPersuade them PowerfullyUse human foibles to your advantageApr 10, 20234
Sydney Dotson-GalbánExamining the Elaboration Likelihood Model of CommunicationsBy Sydney Dotson-GalbánJun 3, 2023Jun 3, 2023
MguerrierimarilRe-routing you now: Elaboration likelihood model explainedThe Elaboration Likelihood Model (ELM) states that there are two routes for processing information, leading to attitude changes: the…Sep 24, 2023Sep 24, 2023
Daniela JaramilloWhy keep audience’s behavior in mind to effectively communicate with themAs a media practitioner you could be scratching your head thinking about effective ways to convey a message. That’s basically what our jobs…Sep 23, 2023Sep 23, 2023
Rajiv SinghHow The Elaboration Likelihood Model Helps Craft Persuasive AppealsAccording to this article by Simply Psychology, the Elaboration Likelihood Model (ELM), attempts to explain how people process stimuli…Jun 3
InThe PillarsbyChristiann StoutPersuade them PowerfullyUse human foibles to your advantageApr 10, 20234
Sydney Dotson-GalbánExamining the Elaboration Likelihood Model of CommunicationsBy Sydney Dotson-GalbánJun 3, 2023
MguerrierimarilRe-routing you now: Elaboration likelihood model explainedThe Elaboration Likelihood Model (ELM) states that there are two routes for processing information, leading to attitude changes: the…Sep 24, 2023
Daniela JaramilloWhy keep audience’s behavior in mind to effectively communicate with themAs a media practitioner you could be scratching your head thinking about effective ways to convey a message. That’s basically what our jobs…Sep 23, 2023
Courtney MassengillElaboration Likelihood Model: Influences on Persuasive AppealsRichard E. Petty and John T. Cacioppo developed the elaboration likelihood model in the 1980s, which “seeks to explore how humans process…Sep 20, 2023
Glenn GarridoElaboration on the Reception of a Persuasive MessageCommunication has two integral pieces. The sending or sharing of a message, and the reception of that message. While technology has changed…Jun 5, 2023