Entegral

In the US, there are now more realtors than homes for sale. A staggering 130,000 people have joined the industry since the start of the pandemic. …

Lately I cringe every time I read articles like these complaining about portal monopolies, how portals can’t do this or that, or prices that are too high: Growing unease over Property24's tenant recruitment service - Property Professional MAIN IMAGE: JP Farinha, CEO Property24; Tony Clarke, MD Rawson Property Group; Andrew Sadomba, principal Y-Rent…propertyprofessional.co.za We are seeing the same complaints every year with no action plan or vision on how things should work or what prices are…

Data is the new oil they say, and in real estate there is lots of it. Consumer eyeballs are fuelled by investor money and backed property portals are cashing in everywhere. Access to capital is an advantage when you want to unlock the value of that oil with consumers. …

Interesting fact, we stopped running expensive online ads long ago but managed record sales in the last 3 months (almost one new client a day). How did we do it? 1. Listen to clients and the problems we need to solve. 2. Take pride in the work we do and…

We’re stuck here in Africa. But at least we can feel the rain, and listen to the wild dogs cry out in the night and try to do the things we never had. We need to seek to cure the wrong what’s deep inside, and become less frightened of this…

Rewind 2 years 18 Months ago the Pam Golding Group dropped a bombshell when it announced the acquisition of online fixed fee agency, Eazi. This was at a time when Leadhome and PropertyFox was also hot in the news with similiar fixed fee offerings, and they all caused quite a stir to say…

I’ve been told plenty of times by people to keep in my lane, the last few years even more so. I question everything, it’s in my DNA. It’s expensive, as you will lose business when people feel intimidated and don’t share your views. …

Wow, it’s been a rough few days and I didn’t get time to write, although there are 10+ blog posts in my drafts. I’m aiming to catch up and get them all out and finish my goal of 21 blog posts in the 21 days of lock down. Rough week…

updated: 7 April Working from home is the new normal for now under lockdown, but are you taking into account the potential risks it opens up to your (real estate) business and clients? We’ve been doing the work from home thing for 5 years now, and in the process learned…