InGirl in MarketingbyP Trupti DoraLessons I Learned Over 3 Years of Working in Digital MarketingWhen I first entered the world of digital marketing, a flood of questions filled my mind: “What is Digital Marketing? What are the modules…Nov 25
Emanuele MadedduNonna, Princess Cruise, and The Impact of Culinary Immersive ExperiencesLuxury cruise lines like Princess, Costa, and Cunard are always looking for innovative ways to engage their guests. When confined to the…Dec 19, 2023Dec 19, 2023
Mariano OteroCareer changesLast week I announced I was leaving Uber after 4.5 years — a decision that shocked many people who knew me given how semi-religious my…Jul 6, 20203Jul 6, 20203
Alexander IzryadnovMicro-Moments in Marketing: Harnessing the Power of Instant GratificationGetting a customer’s attention and retaining it long enough for your message to get nowadays is equivalent to playing a high-stakes game…Sep 19, 2023Sep 19, 2023
InGirl in MarketingbyP Trupti DoraLessons I Learned Over 3 Years of Working in Digital MarketingWhen I first entered the world of digital marketing, a flood of questions filled my mind: “What is Digital Marketing? What are the modules…Nov 25
Emanuele MadedduNonna, Princess Cruise, and The Impact of Culinary Immersive ExperiencesLuxury cruise lines like Princess, Costa, and Cunard are always looking for innovative ways to engage their guests. When confined to the…Dec 19, 2023
Mariano OteroCareer changesLast week I announced I was leaving Uber after 4.5 years — a decision that shocked many people who knew me given how semi-religious my…Jul 6, 20203
Alexander IzryadnovMicro-Moments in Marketing: Harnessing the Power of Instant GratificationGetting a customer’s attention and retaining it long enough for your message to get nowadays is equivalent to playing a high-stakes game…Sep 19, 2023
Erick Zajac2 Important Factors that Influence Consumer Behavior (in Hospitality)The area of marketing that small hospitality businesses often struggle with is consumer psychology. We observe our audience through their…Dec 26, 2022
Content KubaWhy are Greeks masters of experience marketing?I saw a tweet lately saying a marketer’s brain never switches off. Well… I might be the best proof of that. I spent the 2nd week of…Oct 7, 20221
Jennifer B. Barhorst, Ph.D.Holiday Augmented Reality Brand ExperiencesAs a marketing professor who researches augmented reality brand experiences (what I call ARBEs), I am eager to see what the experiences for…Oct 22, 2021
