Socratica BookstoreHow Emerging Technologies are Revolutionizing Experience Marketing: Trends and OpportunitiesIn the digital age, experience marketing has evolved from traditional in-person events and interactions to a more immersive and…Sep 14
Socratica BookstoreThe Psychology of Experience Marketing: How to Tap into Your Customers’ Emotional NeedsExperience marketing, also known as experiential marketing, focuses on creating memorable interactions that connect emotionally with…Jul 171Jul 171
Mariano OteroCareer changesLast week I announced I was leaving Uber after 4.5 years — a decision that shocked many people who knew me given how semi-religious my…Jul 6, 20203Jul 6, 20203
Emanuele MadedduNonna, Princess Cruise, and The Impact of Culinary Immersive ExperiencesLuxury cruise lines like Princess, Costa, and Cunard are always looking for innovative ways to engage their guests. When confined to the…Dec 19, 2023Dec 19, 2023
Socratica BookstoreHow Emerging Technologies are Revolutionizing Experience Marketing: Trends and OpportunitiesIn the digital age, experience marketing has evolved from traditional in-person events and interactions to a more immersive and…Sep 14
Socratica BookstoreThe Psychology of Experience Marketing: How to Tap into Your Customers’ Emotional NeedsExperience marketing, also known as experiential marketing, focuses on creating memorable interactions that connect emotionally with…Jul 171
Mariano OteroCareer changesLast week I announced I was leaving Uber after 4.5 years — a decision that shocked many people who knew me given how semi-religious my…Jul 6, 20203
Emanuele MadedduNonna, Princess Cruise, and The Impact of Culinary Immersive ExperiencesLuxury cruise lines like Princess, Costa, and Cunard are always looking for innovative ways to engage their guests. When confined to the…Dec 19, 2023
Alexander IzryadnovMicro-Moments in Marketing: Harnessing the Power of Instant GratificationGetting a customer’s attention and retaining it long enough for your message to get nowadays is equivalent to playing a high-stakes game…Sep 19, 2023
Erick Zajac2 Important Factors that Influence Consumer Behavior (in Hospitality)The area of marketing that small hospitality businesses often struggle with is consumer psychology. We observe our audience through their…Dec 26, 2022
Content KubaWhy are Greeks masters of experience marketing?I saw a tweet lately saying a marketer’s brain never switches off. Well… I might be the best proof of that. I spent the 2nd week of…Oct 7, 20222