Why do most businesses lose sales and customers? No follow up 📵 Every business must participate in the follow up game. Here’s a recent email that got me a meeting with a referral that’s been in our pipeline for 10 months. Note: I keep a conversational tone, took the time to look at their marketing asset, mentioned our mutual connection and offered to provide value on something relevant to them. Hey (Prospect), Yes! You’re still on my list of folks to help move to the next level.
