Freemium To Premium

How do you build a successful free-to-paid conversion strategy for your SaaS? This is a question every customer success manager must address in order to turn free users into paying customers. In this article, we’ll share practical tips on creating a successful free-to-paid conversion strategy and converting free trial users…

How do you boost your freemium conversion rate and accelerate your SaaS growth? That’s the key question that we tackle in our ultimate guide. However, before we dive into different techniques you can use to drive conversions and analyze some successful examples, we look at the upsides and downsides of…

Freemium or Free-Trial? That is the question that many product managers and marketing managers need to tackle to choose the best pricing strategy for their SaaS products. If you are one of them, you’re in the right place. That’s exactly what Jana Frejova, Product Marketing Lead at Spendesk Spendesk, discussed…

Looking for ways to engage your SaaS users in a way that drives freemium to premium conversions more efficiently? Of course, there’s no one size fits all, but there are specific techniques that work well mostly because they have one thing in common. They are all focused on providing a…

Some folks have recently asked about some of my learnings working on the freemium experience for AppDynamics. While I won’t get into the specifics of it, the questions generally range from: Does it work? How do you measure it? Is this a product problem or a marketing problem? How does…