Very well put.
Hardware startups are signing on for a longer road. The development cycle is longer. It requires more disciplines (ME, EE, FW, ID). These two factors add up to higher burn.
All the extra work can pay off. Hardware is a means of deploying software. Once they have a physical presence…
We are just about at the shipping stage (about a month or so out) having been through so many of the pains you either mentioned or alluded to. There are 3 of us (and was only 2 for a long time) but the amount of detail is insane. We are both CS masters, I am a CE and my partner is a EE. Our products have 3 radios (one in ISM range so a lot of custom…