What is a headless website? It doesn’t sound like a good thing, find out what the deal is in this post. Photo by New WindowTranmautritam: HEADLESS WEBSITES ALLOW YOU TO CREATE A UNIQUELY PERSONALIZED EXPERIENCE FOR YOUR CUSTOMERS. THEY ALSO CREATE A HOMOGENOUS SHOPPING EXPERIENCE ACROSS NUMEROUS PLATFORMS FOR THE CUSTOMERS, MAKING THEM A CRUCIAL TOOL IN COMMERCE. Through headless e-commerce websites, customers can make purchases and consume content on all smart devices, including smartwatches, Google Home, and Amazon Echo.