Wayne PollockinCopoceticStop writing case studies. Start writing these instead.Bottom line: There’s a more effective—and versatile—tool for showcasing your law firm’s successful representations than case studies.3d ago
Grow Law FirmHow State Bar Association Directories Improve Your Local SEO ✅Utilize state bar association directories to enhance local SEO. Access a list of state bar associations and a client attraction guide.Jul 15
J.W. VerretSalesman First, Lawyer SecondI tell my students every year that I have three rules of life as a lawyer. One of them is you are a salesman first, and a lawyer secondSep 8Sep 8
Sande NaphtalinAcquire Your CustomerTwitter for Lawyers: Essential Tips for Lead GenerationDid you know that 229 million people use Twitter every day?Sep 18, 2023Sep 18, 2023
Wayne PollockinCopoceticAre you overlooking this connection between law firms’ thought leadership and their rates?Bottom line: Research suggests clients are willing to pay a premium to work with law firms that consistently produce merely “good” thought…Sep 6Sep 6
Wayne PollockinCopoceticStop writing case studies. Start writing these instead.Bottom line: There’s a more effective—and versatile—tool for showcasing your law firm’s successful representations than case studies.3d ago
Grow Law FirmHow State Bar Association Directories Improve Your Local SEO ✅Utilize state bar association directories to enhance local SEO. Access a list of state bar associations and a client attraction guide.Jul 15
J.W. VerretSalesman First, Lawyer SecondI tell my students every year that I have three rules of life as a lawyer. One of them is you are a salesman first, and a lawyer secondSep 8
Sande NaphtalinAcquire Your CustomerTwitter for Lawyers: Essential Tips for Lead GenerationDid you know that 229 million people use Twitter every day?Sep 18, 2023
Wayne PollockinCopoceticAre you overlooking this connection between law firms’ thought leadership and their rates?Bottom line: Research suggests clients are willing to pay a premium to work with law firms that consistently produce merely “good” thought…Sep 6
Zack OughrissMastering Communication, Collaboration, and Security in Your Law FirmLaw firms face unique challenges in balancing efficient communication, seamless collaboration, and stringent security requirements in…Sep 3
Wayne PollockinCopoceticDo this to prevent opposing counsel from using your thought leadership against your clientsBottom line: There’s a ridiculously simple technique attorneys can employ to prevent opposing counsel from using their thought leadership…Aug 26
Wayne PollockinCopoceticSix ways thought leadership can support your law firm’s strategic planBottom line: Because of its versatility, thought leadership can play a pivotal role in helping law firms execute on their strategic plans.Jul 26
