Victor Solano·4 days agoMember-onlyThe Benefits of Marketing Automation and How AI Can Help Optimize ItMarketing has come a long way from traditional methods of print ads and cold calls. Businesses are continually seeking ways to optimize their marketing efforts. One of the most effective tools to achieve this is marketing automation. In today’s fast-paced world, staying ahead of the curve is crucial, and AI-driven…Marketing Automation5 min readMarketing Automation5 min read
Štěpán VítečekinINTERCODEC - Salesforce Consulting Partner·4 days agoSalesforce Marketing Automation: an essential tool for B2B companiesMarketing automation has become an essential tool for B2B companies in recent years. It helps streamline the marketing process and ensures that businesses can communicate with their customers and potential leads more effectively. In this article, we’ll explore the benefits of marketing automation in B2B companies. Increased Efficiency and Productivity Marketing automation saves time…Marketing Automation4 min readMarketing Automation4 min read
How2Market·5 days agoMember-only5 Clever Examples of Suggestive Thought in MarketingSuggestive thought is a powerful marketing technique that has been used for decades to influence consumer behavior. It involves using subtle hints or suggestions to create a desired response from consumers. In this article, we will explore five clever examples of suggestive thought in marketing. 5 Clever Examples of Suggestive Thought in MarketingMarketing Automation3 min readMarketing Automation3 min read
eWards·6 days agoEnhancing Customer Retention in E-Commerce through Marketing AutomationIn the realm of e-commerce, the retention of customers is crucial for achieving long-term success. Yet, with competition constantly increasing, it can be difficult to maintain customer engagement and encourage repeat business. This is where marketing automation can prove invaluable. …Marketing Automation3 min readMarketing Automation3 min read
Resulticks·5 days agoChoosing the right marketing automation stackThe marketing technology evolution Over the past two decades, digital marketing has evolved from managing a single website, to juggling multiple web properties, email, SMS, mobile, display, social media as well as paid and organic search. …Marketing Automation4 min readMarketing Automation4 min read
Kirt Zimmer·6 days agoMember-onlyHow Marketing Operations Can Help Your Startup GrowMarketing operations make the difference between a well-oiled machine or a dumpster fire. Learn how to drive your startup’s growth with world-class MarOps. — Congratulations! You’ve launched your startup and you’re beginning the process of marketing your product or service. Before you know it, you’ll have a tsunami of requests for marketing projects that will completely overwhelm whomever you have in that role. 😥Marketing Automation9 min readMarketing Automation9 min read
Gerri Knilans·Mar 14The Power of Automation: How to Transform B2B Marketing with Artificial IntelligenceSome of today’s biggest brands use artificial intelligence (AI) tools to gain a competitive edge. AI sifts through customer data, targets paid ads, personalizes user experiences and facilitates decision-making. …Marketing Automation4 min readMarketing Automation4 min read
Mridushibose·Mar 14Sneak-peek into how CRM works in marketing (in a big way)Our previous discussions on CRM have tackled what it is and the industries it has been serving. But an essential part of it still hasn’t been touched. And that is how CRM works in marketing. Everywhere you go now, the word is rampant. …Marketing Automation8 min readMarketing Automation8 min read
Breck Hapner·Mar 9Why Your Company Needs a CRM with Marketing AutomationHow do you improve sales and grow your business? Your company will benefit by Investing in a CRM with marketing automation that effectively converts potential leads into loyal customers. If your company has not yet done this, your objective should be to read this article and act immediately. Managing customer…Marketing Automation4 min readMarketing Automation4 min read
NIX UnitedinGeek Culture·Mar 9Omnichannel Marketing: Overview, Strategy, and Examples — NIX UnitedLooking for purchases and services online, today’s consumer usually uses different devices and several channels to find and acquire exactly what they need. This is why potential customers may come from different places according to their device of choice (e.g., …Marketing Automation11 min readMarketing Automation11 min read
