Frank NelwanAligning your Brand Personality with your Target Audience into a Holistic StrategyI was working on a brand strategy the other day, thinking about the various individual decisions while plotting them on a piece of paper…Sep 11
Megha GanguliGet to Know PESTLE Analysis: The Brand’s Best MateAlright mate, let’s get down to business and talk about PESTLE analysis. This analysis framework is all about looking at how the big…Apr 18
Megha GanguliAARRR! Master This Simple Framework to Find Treasure Chests of SuccessThe AARRR model has become one of the most important frameworks for understanding the customer journey and measuring marketing success…Apr 11Apr 11
Burak SUWhat is the Unique Value Proposition? How can it be discovered?Last week, we were introduced to the FRAME marketing model. Continuing our exploration piece by piece through weekly articles, we’ll…Aug 19, 2023Aug 19, 2023
Frank NelwanAligning your Brand Personality with your Target Audience into a Holistic StrategyI was working on a brand strategy the other day, thinking about the various individual decisions while plotting them on a piece of paper…Sep 11
Megha GanguliGet to Know PESTLE Analysis: The Brand’s Best MateAlright mate, let’s get down to business and talk about PESTLE analysis. This analysis framework is all about looking at how the big…Apr 18
Megha GanguliAARRR! Master This Simple Framework to Find Treasure Chests of SuccessThe AARRR model has become one of the most important frameworks for understanding the customer journey and measuring marketing success…Apr 11
Burak SUWhat is the Unique Value Proposition? How can it be discovered?Last week, we were introduced to the FRAME marketing model. Continuing our exploration piece by piece through weekly articles, we’ll…Aug 19, 2023
Sagar SharmaUnleashing the Power of the POEM Model in Marketing: A Creative JourneyMarketing has come a long way from traditional strategies and now thrives on the interplay between creativity and technology. One such…Aug 17, 2023
Arun Mehta“Unveiling the Power of Analytics: Maximizing Marketing ROI with the help of Media Mix Models and…Media mix modeling and multi-touch attribution are two different analytical methods used to measure the effectiveness of marketing…Apr 3, 2023
Alexander LimChoosing A Marketing Communications Model That Is Right For Your BusinessWhat Factors You Should ConsiderJun 29, 20221