The difference between you and themby Yann GirardThey just went for it and just did it.They stopped thinking about what might go wrong.
BudgetsToad made an iOS app.“This app looks pretty nice,” said Toad.He set up a Facebook app download ad.“And look, now people are downloading it,” he said.
Why pay for this?by Yann GirardYou don’t have to pay for this. Or that. As a matter of fact you can get almost everything online for free. And you don’t have to pay for any of this. Or that.
L’uberisation des agences de publicitéPour beaucoup la publicité se résume à 99francs, au sketch des inconnus ou bien à un monde obscure dont le seul but…
Let us tell you how much your ads suck…Why standardized ad feedback can’t come soon enoughI have written that online advertisers should devote 10–20% of an ad unit’s surface area to soliciting feedback from consumers.
Want a Better Pitch? Watch This.When leaders ask me to help them tell better stories, I always start…