Marketing

One of the pleasantly embarrassing memories that we may all associate is, once in a while, a new jingle resembles so much of the mood of a popular brand that at the outset we loudly call out and then find ourselves disproportionately discontent on discovering that the jingle isn’t endorsing…

Discover proven strategies for gaining your first 100 customers without breaking the bank. — One of the biggest challenges facing most startups is getting your first customers. In my opinion, you should focus on free or low-cost acquisition strategies in the beginning. You’re still discovering your best channels, customer lifetime value, and other metrics which will help drive paid strategies. Here are five zero-cost…

In the world of AI-generated text, there are a variety of tools available to help streamline the writing process. Two popular options are Jasper AI and ChatGPT. While both of these tools have their strengths and weaknesses, some people may be wondering if one is better than the other. In…

As a business owner, one of the most important aspects of my job is creating visually appealing designs that can catch the attention of potential customers. When it comes to designing, I have tried various software programs, but I always come back to Canva. Canva is, without a doubt, the…

Hey, it’s a pleasure to welcome you, dear reader, to my ‘medium’. This is the first post of its kind, and I’m not quite sure how to navigate the blog world, but I believe we’ll have fun here. I was persuaded to set up a medium by several people, including…

Marketing ethics is an important consideration for businesses looking to promote their products or services. Here are some tips for staying ethical while marketing your business: Respect your customers: Treat your customers with respect and avoid using tactics that exploit their emotions or insecurities. Protect customer data: Protect your customers’…

Did you know that around 1.34 million apps are released monthly on different app stores? Without a proper app marketing strategy, how will your app stand out from the millions? Imagine you developed a billion-dollar app without figuring out how to reach the audience. Hence, your target audience may wander…

Whether you have been an Entrepreneur, a Marketer or Public Relations Specialist, or you’re just starting out you’ve probably had to focus on SEO (search engine optimization) and the ever-changing philosophical question, “Yes, but what is it, exactly?” For my journey thus far, here is a not-so-deep-dive and what I…

#Lead Management System#Insurance Industry#Salesforce#ImportanceofLMS As a salesperson in the insurance industry, you already know that lead generation is critical to your success. But managing these leads well is just as important if you want to make the most of every opportunity. This is where a good lead management system comes in. A lead management…