InCJC InsightsbyUF J-SchoolExploring Trust in Media Brands Today: Definition, Dimensions and Cross-National DifferencesWith increasing media digitization, convergence, co-creation and branded content, it is getting difficult to define what a “media” brand…May 5, 2023
InCJC InsightsbyUF J-SchoolExploring Trust in Media Brands Today: Definition, Dimensions and Cross-National DifferencesWith increasing media digitization, convergence, co-creation and branded content, it is getting difficult to define what a “media” brand…May 5, 2023