3 simple hacks to improve IAP sales

It is weird how often we forget these 3 simple tactics to improve app sales:

1. Inform that “subscription ends soon” on the most visited screen
2. Re-try credit card processing 1–3–7 days after failure

The UX Myth — 5 simple reasons why good UX isn’t THAT important for startups.

This article first appeared on Originally US’ blog on my startup lessons and experiences.

If you had ever put thought into launching your own app or startup, you would…

Erasmus groups #sharing moments #staying connected

“I m not the same

after

Erasmus”

A story based on the observation of a group of Erasmus students…

There is test data building up (one source below) that shows this:

If <trendy audience segment> totally gets a hamburger menu (without any textual or other clues) then great.

Is your product designed to work for <trendy audience segment>?